Digital Printing
Digital printing is a direct-to-object printing method that doesn't require printing plates. Instead, the inks are directly applied to the substrate. This method is widely used for different types of packaging. Digital printing is an ideal choice for short runs because it is cost-effective and time-efficient. However, for larger quantities, offset printing is a better option since the unit costs of digital printing do not decrease as the quantity increases. There are two main technologies involved in digital printing: inkjet and laser printers.
Why use it
- No printing setup cost
- Compatible to variable print (e.g. unique barcodes, personalization)
- No new tooling required for artwork changes
- No minum order required
- Full color(CMYK), photorealistic prints.
Why not use it
- Cannot be color-matched precisely such as Pantone colors
- The quality is typically not as good as offset print.
- Less significant cost savings with higher quantities.
Overview
Digital printing is a simple printing process that involves applying ink directly to the substrate without the need for printing plates. This process uses the CMYK color model and electronic files to determine where ink is placed, resulting in high-quality prints and designs. With technological advancements, digital printing has become more cost-effective and time-efficient for completing low-volume runs.
Processes of Inject Printing
Laser Printing Process
